When someone decides to sell, the first thing they ask is, "How much is my property worth?"

And that's where it all begins.

In Lanzarote, a poor valuation not only delays the sale: it blocks it.

If the price is above the real market value, qualified buyers won't even call. The property burns. It starts to accumulate time on the market.
And the market perceives it as "something is wrong." Something similar happens when it is published on different portals, websites... it is perceived as urgent, necessary, and this leads to expectations of price reductions. A distorted perception of the reality of the sale is created.

If the price is below that, the problem is different: you lose money unnecessarily.

On an island with specific regulations, protected land, urban planning restrictions, and huge differences between areas, making assessments based on superficial comparisons is a common mistake.

It's not enough to just look at ads.
You have to analyze:

– Legal status
– Land classification
– Real potential of the property
– State of construction
– Effective demand (not imagined demand)

A well-done valuation is not a number. It is a strategy.

And in Lanzarote, getting off to a bad start takes time... or thousands of euros.